How to Promote This Blog via Social Media

Interview prepping isn’t the most snazzy topic for students our age, so reaching my targeted audience is much more difficult than anticipated. In order to gather as many readers as possible, I need to not only promote the blog but also make sure they continue reading.

One main site I recommend is Facebook. Posting this link into your university’s class of 20xx groups, sharing it on various school-related events will reach out to a population that is more interested in developing professional skills. These Facebook groups tend to have thousands of students, so this one post will have at least half of the students viewing this link.

What better way to show prospective employers and your connections your interest in the development of important skills than to post it on your LinkedIn? In this case, you would receive generally positive reactions from your connections. It’s a win-win situation for both the reader and my blog.

The sites I don’t recommend would be Instagram and Twitter. If I were to create graphic design IG posts in the future, then IG is a viable option. However, I would need a much larger following for that to happen. I also don’t see Twitter as a proper place to promote my blog in particular, due to its specific nature.

El

2 Comments

  1. Elizabeth M Fogarty
    March 21, 2017 @ 3:03 am

    Facebook would definitely be a great idea to promote your blog or any professional blog. I think Twitter and other sites are good for more casual topics, but Facebook would really lend to promoting yours. Your blog is so helpful and I know tons of college students would benefit from it!

    Reply

  2. Stephanie Pietrosh
    March 21, 2017 @ 3:56 am

    I, too, was wary of Instagram as a potential way to promote a blog. I guess it all depends on how saturated the blog is with images and if they are of sufficient quality to stand out among the popular page. Facebook is definitely what I thought of first.

    Reply

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